LUNAR LOUNGE

Art Direction | Production | Graphic Design

The Lunar Lounge Collection celebrates feminine kinship and our deep connection to nature. It embodies a unique duality—balancing emotional resonance with practical versatility.

Our vision was clear: a grassy field with mountains rising in the distance, a backdrop that felt both expansive and intimate. Reality, however, had other plans. After scouting and re-scouting, we found ourselves at a frisbee golf course in Morrison, CO. Dodging discs between takes wasn’t part of the storyboard, but it added a playful energy that mirrored the spirit of the collection.

The set called for soft, diffused light, and we were fortunate to have an overcast sky that delivered exactly that. To enhance the campaign’s gentle aesthetic, we shot with a shallow depth of field, creating a soft, dreamy feel throughout.

Art Direction: Jon Laser
Producer: Jon Laser
CD: Lorian Steele
Photographer: Josh Bernales
Graphic Designer: Jon Laser
Wordrobe: Nikki Malloy
HAMU: Grace Martin
Talent: Kat, Destiny, Marissa

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